About MIHOS
A retail problem nobody could explain, and what came out of it.
Two people sell the same thing. One sells much more.
Same product.
Same training.
Different conversations.
The difference happens in the conversation.
MIHOS captures what top reps do differently, so the whole team can learn from it.
Why MIHOS
I started by selling my own products in retail.
I could see what sold, where and how much.
But I could not hear why customers bought, or why they walked away.
That blind spot became MIHOS.
Edouard Tissot
Founder, MIHOSSwitzerland
Built with a team from
Our mission
Everyone should get the same chance to get better.
The best sales knowledge lives inside real customer conversations.
MIHOS makes it visible, coachable and repeatable.