À propos de MIHOS

Un problème du commerce de détail que personne ne savait expliquer, et ce qui en est sorti.

Two people sell the same thing. One sells much more.

Same product.

Same training.

Different conversations.

The difference happens in the conversation.

MIHOS captures what top reps do differently, so the whole team can learn from it.

Why MIHOS

I started by selling my own products in retail.

I could see what sold, where and how much.

But I could not hear why customers bought, or why they walked away.

That blind spot became MIHOS.

Edouard Tissot, founder of MIHOS

Edouard Tissot

Founder, MIHOSSwitzerland

Built with a team from

EPFL ETH Zurich University of Lausanne University of St. Gallen ESCP Business School CREA Geneva

Our mission

We give the physical economy a memory.

Half of the economy still sells face to face: the showroom, the kitchen table, the roof of the house. Almost none of those conversations are ever captured.

A phone call gets a transcript. The meeting that actually won the deal gets three lines in a CRM, typed from memory, hours later. Everything else is gone, including the reason it was won.

As AI absorbs the calls, the pipeline and the paperwork, being in the room becomes one of the last truly human parts of commerce. It is the part worth protecting, and the part nobody has ever been able to see.

MIHOS is building the intelligence layer for in-person sales.